Buy Local BC Week

Buy Local BC Week is an annual celebration of local business to promote the contributions that B.C. businesses make to our economy and our communities and highlighting local owned businesses and local made and grown products for consumers. For businesses, it will identify how they are local and provide resources to enhance the ‘local’ aspects of their brand. Our goal is to support both business groups and individual businesses by helping to illuminate the local market.

The campaign concept was developed by LOCO members Fluid Creative and Unicycle Creative. The second annual Buy Local BC Week was held between December 1st and 8th, 2014.

http://www.fluidcreative.ca/people/
http://unicyclecreative.com/mainpages/brand-planning.html

Celebrating local BC businesses

Celebrate the people and places that make our communities unique by spending more of your holiday dollars with local, independent businesses and social enterprises.

For the second year, The Tyee is partnering with Vancity and LOCO BC and celebrating Buy Local Week by hosting a reader-driven contest with eleven prizes worth over $3,000 from great local BC businesses.

All you have to do for your chance at a prize is pen a quick online greeting card to one of your favourite local businesses here: http://buylocal.thetyee.ca. Contest ends midnight December 10th.

We believe strongly that local, independent businesses and social enterprises are the engines that drive a strong, vibrant economy. On average, Canadian families spend $1,400 extra during the winter holiday season. That’s a lot of money. If it gets spent at local independent businesses, it re-circulates throughout the local economy much more than if spent at chain stores and big boxes.

Prizes

$500 Vancity Visa Gift Card
$250 in Localty Bucks
Whistler Getaway Package for Two from Local Whistler ($1,000 value)
Shopping Spree in Burnaby Heights ($1,000 value)
Get into Vinyl Package from Red Cat Records ($300+ value)
Family Day at River Market ($300 value)
Two nights at Tofino’s Middle Beach Resort ($260 value)
Prize’s from LaLa’s, SPUD, Saltspring Coffee, and Western Front.

http://buylocal.thetyee.ca

Example

Here’s an example of a card to a Vancouver business called the Soap Dispensary, which got a total of nine individual cards from readers.

Dear Soap Dispensary: I was so happy to hear of your birth in our neighbourhood only 2 short years ago. Every time I visit, the good feelings last all day. I wish I could buy everything. This month I showed the store to my mom, who was visiting me from Calgary. She almost did buy everything! And I still smile thinking of her excitement in finding so many beautiful things. Thank you for coming, and for serving our community and our city. I hope you are here to stay. Happy holidays!